Aktuel Elektronik: GPower is much more than LabVIEW architects [Article]

Based on our latest stories, we ended up on the front page of the seventh issue of Aktuel Elektronik. Read the full article here, where you will also find a link to the original article.

With the hiring of three new employees and the establishment of a new office just before the turn of the year, GPower has embarked on an expansion course that, in the long term, will also involve proprietary products and solutions.

GPower has long been recognized as one of National Instruments’ most valuable partners in Denmark, where GPower’s founder, Steen Schmidt, over time has developed a number of very exciting measurement solutions for, among others, the wind turbine sector. These solutions have typically been based on NI’s LabVIEW software and a range of data acquisition modules from the same company, but over time GPower’s ambitions have grown to more than “just” that.

“It was to free up Steen Schmidt’s resources for new and exciting product development that I joined the company to take care of the administrative side. GPower has the potential for much more than the existing product offering, but that of course requires a strategy that combines existing strengths with projects that can be educational for the company’s technical experts. And there must be room for new people,” begins Martin Boje, who last year was brought into GPower as CEO.

The need for room to expand is precisely why GPower moved to new premises around the turn of the year, where there is significantly more space. At present, the company has grown to 10 employees, but there is room for many more. The facilities allow for 26 people, and there are improved laboratory facilities as well as associated storage facilities, which can certainly become important as the company develops its product program.

More projects justify more employees

More projects and products mean more employees. As of May 1, 2018, GPower has added two more new employees. The growing number of projects across different industries and the ongoing development of the company’s modular software require more system developers for GPower’s development department. This means the company has hired Jeppe Lohse as a new system developer for development projects. However, Jeppe Lohse is not the only new employee who started on May 1. GPower has also hired an experienced project manager to manage existing and future projects, namely Michael Prisskov Lundsgaard. Michael has, among other things, more than 10 years of experience in project management related to software and hardware projects.

“Our expectations for the future are that, alongside external projects, we will continue to develop our modular software so that we can make quality instruments available to far more people than before. In that context, we are also looking forward to launching our product sales page within a couple of months, as it helps support our future focus on both project and product sales,” says Martin Boje.

Away with “hourly paid consulting work”

Martin Boje also explains that GPower is now moving far beyond its previous image as “LabVIEW architects.” The company should no longer operate as hourly paid consultants. It is, of course, a good and secure working model, but it is not particularly forward-looking. Instead, alongside a range of customer assignments, GPower will develop its own prototypes and later products that can give GPower a proprietary portfolio. This must be continuously adapted to specific customer needs so that, with a platform philosophy, complete solutions can be delivered to customers very quickly—more or less based on the company’s own designs and algorithms.

“Steen Schmidt has described a host of add-ons to NI’s products, including modular extensions for the CompactRIO platform. It is an excellent model, because in that way a project can in reality be up to 80% complete already at the start of the design phase, and that will make ‘cost-effective’ a key word in relation to customer-specific projects. It will open the door to small and medium-sized companies as well, which can confidently buy help with design and development at a very reasonable price,” notes Martin Boje.

GPower has also initiated a strategic collaboration with NI to link the latter’s modular hardware platform with GPower’s modular software platform. In the long term, this will lead to the development of exciting new “standard products” that will undoubtedly benefit more customer groups. Steen Schmidt envisions a product matrix where, on the hardware side, one can move from credit-card-sized boards to modules and PCBs and on to full RIO chassis solutions, while along the functional axis one can have data acquisition, signal generation, and a combination of both in the high-end solutions. However, this is a model that can be adjusted along the way. But the path to finished products has become shorter for customers—regardless of whether the starting point is a LabVIEW application or an entirely different solution.

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