We have just received an update from Austin from our Technical Director, Steen Secher Schmidt, and our Managing Director, Martin Boje, both of whom are attending this year’s NIWeek.
Why attend NIWeek?
In addition to Steen and Martin travelling to NIWeek in Austin to meet with many partners and industry peers, they have also gone there to learn more about the latest technologies and strategies at National Instruments (NI) – and for good reason, as these expectations have largely been met!
A strategic partnership with NI
In addition to a great deal of knowledge, experiences, and inspiration, the latest message from Austin was, above all, a great deal of motivation. Martin and Steen have been reassured that our product range, which we will be launching soon, aligns even more closely than expected with NI’s future strategies and product development.
They are both now looking forward to returning home and launching the product range on the website – a new product range in which we integrate NI hardware with our own in-house developed software.
An update next week
As the above is only an overall impression of this week’s many experiences, we will publish a more detailed blog post about NIWeek next week, when Martin and Steen are back in the office. In the meantime, you can stay up to date on LinkedIn.
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